Management of PR activities for Tetra Pak Germany, Austria and Switzerland in close cooperation with the international team. Communication concept and event planning (internal and external) about food production, recycling / circular economy and bio-based packaging materials.
drinktec 2017 in Munich: Social media trade fair campaign “Future Ready” with live streams, polls and lots of entertaining content for Facebook, Twitter and LinkedIn from the fair. A thoroughly successful project: on Facebook the reach has been increased by 1000 % (!).